Artworks
Botum Cards
Discover the creation of Botum's loyalty, warranty, and promotion cards. This project showcases the design of cohesive and functional card solutions that enhance brand engagement and customer satisfaction.
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Client
Botum
Timeline
2 Weeks
Category
Artworks
Year
Oct 4, 2023
Project overview
As a freelance designer, I was tasked with creating a series of loyalty, warranty, and promotion cards for Botum, a brand seeking to strengthen its relationship with customers. The project involved designing visually appealing and easy-to-use cards that align with Botum’s brand identity, while also offering practical functionality to enhance customer loyalty and satisfaction.
Challenge
The key challenge in this project was to design cards that not only looked aesthetically pleasing but also conveyed essential information clearly and effectively. Additionally, the cards needed to be consistent with Botum’s branding and able to engage customers across various touchpoints, whether in-store or online.
Solution
To address these challenges, I began by understanding Botum’s brand values and the needs of their customers. I designed the loyalty, warranty, and promotion cards with a focus on clarity, simplicity, and brand consistency. Each card was crafted with a unique yet cohesive design that reflected Botum's identity, while ensuring ease of use and readability. I also incorporated strategic layouts and color schemes to highlight the essential information and enhance visual appeal.
Result
Figma is a powerful and collaborative design tool used by designers and design teams to create user interfaces (UI), user experience (UX) designs, and prototypes for web and mobile applications.
